Study shows Brits spent £195M on MMO games in 2009.
Analysis of the consumer data coming from the Today’s Gamers MMO Focus Report by Gamesindustry.com and TNS reveals that 1.5 million Brits spend an average of £10.50 per month on Massively Multiplayer Online (MMO) games. More than 90% of this budget is spent directly online. 2.5 million Brits play these games without spending any money. Revenues in Britain are slightly higher than in France and Germany but way behind the staggering amount of £2.55 billion spent in the US. The largest growth is expected to come from countries such as Italy, Spain, Russia, Turkey, Poland and Sweden, and these countries are the subject of the new MMO Emerging Markets Survey. Read more
