Recently at GDC Sony officially unveiled their entry into the motion controller arena with Playstation Move. At the conference they revealed a 2 minute long trailer that showed off the various aspects of gameplay that will be possible using this new system.

Sure, it got the job done. But around the Shogun offices we started discussing how branding and marketing will play a key roll in the early adoption of Move. This lead to us discussing GDC marketing ideas that got canned. Here’s one of them. Read more