Electronic Arts has announced that Madden NFL 13 has sold more than 900,000 units in its opening day. This is a seven percent increase over last years Madden, and sets a new record for the franchise. Online play has also increase 28 percent compared to last years game.
"Madden NFL 13 is the most innovative entry the franchise has ever seen and we're thrilled that fans have embraced it with such a huge first day," said Andrew Wilson, Executive Vice President of EA Sports. "As we approach the kickoff of the NFL season next week, the football community is whetting their appetites by playing Madden NFL 13 in record numbers. With the combination of the cutting-edge Infinity Engine and new Connected Careers fans are truly getting their football fix with the best Madden NFL game ever."
"It was a phenomenal first day for Madden NFL 13, and we have high expectations for this great game to be popular throughout the fall and into the holidays," said Seong Ohm, Walmart SVP of Entertainment. "We're excited that our partnership with EA has helped deliver our customers unique access and content to this great game. There's incredible demand for Madden NFL 13, and it's easy to see why people are loving it."