Has the Wii hit a sales and marketing wall? This article takes a look at possible changes that can be implemented to improve the gamer experience with Nintendo’s console.

When the Wii first burst onto the gaming scene, it was viewed as a quirky anomaly. Would people buy it? Yes, but probably not for long as it seemed (at that time) to be nothing more than a gimmick.
Cut to almost 3 years later and the system is still consistently the top monthly hardware seller across consoles, controlling half of the modern console install base. While that monthly sales boom seems to be slowing down, the system continues to sell extremely well and beyond expectations.
So why the sudden anarchy? Why have the gaming masses begun to “turn” on Nintendo? Recent solid releases such as MadWorld, the Conduit, and Punch Out have failed to make a substantial sales dent. Although Nintendo declines to reveal WiiWare sales, behind closed doors at publishers the general consensus is that they have been poor in comparison to their counterparts on XBLA or PSN. And with a substantially better fall release schedule line up from third party companies highlighting games such as Dead Space, Silent Hill, DJ Hero, and Resident Evil the mood is still gloom by the “core” contingent. Wii owners face their system being viewed as the console for everyone, yet no one in particular. Read more